Research & Development

With its thorough analysis of the market and a sharp intuition, Pea&Promoplast invented the washing machine detergent dispenser and sold the patent to Unilever. These dispensers have been instrumental in the transition from powder detergents to liquid detergents. In fact, Pea&Promoplast has produced over 150 million pieces based on an agreement with Unilever from 1999 to 2000. The production of detergent dispensers enabled the formation of a strong strategic partnership with Unilever which is still one of our major clients today.

Concerning packaging, we have registered several patents about new techniques of production.

The Card of the Incredibles, made with an innovative method of printing, won the Gift Award of Promotion Expo.

The searching of new ideas and items is carried out by both Italian and Chinese teams, in our offices in Hong Kong, Shenzhen and Shanghai.

Our Italian team is always present at the major trade fairs, also held in the Far East, to recommend new ideas to our customers.

At the same time our team in Asia evaluated technical and economic conditions to stay ahead of our competition.